Sustainability as defined in Oxford dictionary:
- Able to be maintained at a certain rate or level
- Able to be upheld or defended
Nowadays people are talking more about Sustainability. Unfortunately I see many misunderstandings of the expression term sustainability. We need to apprehend the design of this conception idea and the applications for various usage worldwide.
When an expression term becomes so popular it instrument one of two things: either the expression term has been transformed into a “cliché” or has been understood.
- More people really knows what is sustainability!
The exact design makes no relation to environmental safety, even if those language – sustainable and sustainability – are largely environmentalists lips.
- Sustainability doesn’t refers exclusively to environmental issues and ecology!
“Sustainable” is not synonymous with “Green”. And here is the overlap and even confusion of terms. Green – usually suggest a preference for what is natural, most of the artificial. With nearly 7 billion people living on the planet today, and with another 3 billion are expected to occur by the middle of this century, society can not hope to offer a comfortable standard of living without resorting to technology, including food . Electric cars, wind turbines and solar cell technology are natural (which is perceived as green), but they allow people to optimize their life living resources without emitting pollutants in excess. It is probably difficult to perceive nuclear power as “sustainable”. But as long as nuclear reactors emit polluting gases are highly energy efficient, can be accepted as sustainable temporary.
- Sustainability is not about recycling.
- Sustainability is too expensive to keep out of it.
This is only true if we look at the short or very short. But it is certainly not true if we look at the long-term life.
- Sustainability can mean reducing our standards of living.
Not really. Living sustainable means doing more, using less.
- Consumer choice and personal activism, not government intervention, will offer effective sustainability. Partially true. Yes, it’s important that each person understand and apply mainly with life sustainability, but social progress, reforms does not happen without the intervention of the authorities.
- New technologies are the answer for sustainability.
Not necessarily. Sometimes there is already a technology that addressed out of a different perspective than before, offering sustainable solutions.
- Sustainability is ultimately a problem with the world population.
Because ultimately every environmental problem is a problem of population, and in fact its size. Issues related to population experts agree that the best way to limit the Earth’s population growth is education and raising the living standards of women in general.
We can not declare a practice “sustainable” until you do a complete analysis of the entire “life-cycle” costs medium and long term, on a global scale, not to fall into place superficiality and declarative claims!